The Global Franchise Podcast

In conversation: multi-unit or multi-brand franchising?

In this final instalment of the Multi-Unit Month takeover of the Global Franchise Podcast, we bring together all the learnings from the previous three episodes to pose the question: multi-unit or multi-brand franchising? 
To help answer this franchising query, we speak with Andy Johnson, a Neighborly multi-brand franchisee, and David Boddy, a Tutor Doctor multi-unit operator. Both provide the benefits of their business models, as well as some of the challenges that arose along their development journeys. 
And finally, franchise-focused motivational speaker Scott Greenberg closes out this month by looking back on his time as an Edible Arrangements franchisee, and what lessons he believes entrepreneurs can learn to set themselves up for success. You won’t want to miss this. 
To keep your finger on the beating pulse of franchising, sign up to our newsletter at https://www.globalfranchisemagazine.com/, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook.
Ⓛ https://www.linkedin.com/company/global-franchise/
ⓣ https://twitter.com/globalfranmag
ⓕ https://www.facebook.com/globalfranchisemag/
This episode of the Global Franchise Podcast is brought to you by Fantastic Services, Goldstein Legal, Platinum Wave, Fishman PR, and Rev PR. To find out more about all of our sponsors, head over to https://www.globalfranchisemagazine.com/multi-unit-month.

The must-know laws and regulations of multi-unit franchising

So far, this Multi-Unit Month takeover of the Global Franchise Podcast may have had you scrabbling to start building your own empire. But wait – before you sign on the dotted line, make sure that you’re up to date with all the essential legal and regulatory guidance that can place you in the strongest position possible. 
To get you covered, we’re bringing you three experts at the top of their game: Kevin Hein of Akerman LLP, Lane Fisher from FisherZucker LLC, and Farrah Rose of The Franchising Centre. 
Ever wanted to know what legal hoops multi-unit operators need to jump through, or which markets this form of franchising performs best in? Tune in today to find out, and equip yourself with vital information to propel your own entrepreneurial journey.
To keep your finger on the beating pulse of franchising, sign up to our newsletter at https://www.globalfranchisemagazine.com/, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook.
Ⓛ https://www.linkedin.com/company/global-franchise/
ⓣ https://twitter.com/globalfranmag
ⓕ https://www.facebook.com/globalfranchisemag/
This episode of the Global Franchise Podcast is brought to you by Fantastic Services, Goldstein Legal, Platinum Wave, Fishman PR, and Rev PR. To find out more about all of our sponsors, head over to https://www.globalfranchisemagazine.com/multi-unit-month.

An entrepreneur’s guide to multi-unit franchising success

The secret’s out: multi-unit franchising is exploding. But how do you take advantage of this business model, and ride that wave to success? 
In this guidance-fuelled episode of the Multi-Unit Month takeover of the Global Franchise Podcast, we showcase some vital tips on how you can unify a network, employ the best kind of managers, and benefit from cross-brand synergies. 
To achieve just that, we speak with a handful of multi-unit and multi-brand experts. This time around, that includes Vince Julien of CR Fitness, Anton Skarlatov and Jenny Farenden of Fantastic Services, and Scott Rohrer of Authority Brands – each bringing their own unique perspectives to the conversation, and each bestowing some unmissable advice.
To keep your finger on the beating pulse of franchising, sign up to our newsletter at https://www.globalfranchisemagazine.com/, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook.
Ⓛ https://www.linkedin.com/company/global-franchise/
ⓣ https://twitter.com/globalfranmag
ⓕ https://www.facebook.com/globalfranchisemag/
This episode of the Global Franchise Podcast is brought to you by Fantastic Services, Goldstein Legal, Platinum Wave, Fishman PR, and Rev PR. To find out more about all of our sponsors, head over to https://www.globalfranchisemagazine.com/multi-unit-month.

What is multi-unit franchising, and why is it so popular?

Did you know that the rate of multi-unit franchise owners in the States has increased by more than 25 per cent over the past decade? It seems that as more entrepreneurs recognize the benefits that come with franchising, an increasing number are doubling-down and opening several units to broaden their portfolio. 
On the first episode of the Multi-Unit Month takeover of the Global Franchise Podcast, we dig down into why this growth is happening, what kind of individuals make great multi-unit operators, and what challenges can come with this increasingly popular form of business ownership. 
To find out more about these areas and much, much more, we speak with three franchising professionals – Paul Whitaker, Therese Thilgen, and Monica Rubin – each experienced and knowledgeable about a very distinct area of the industry. So whether you’re looking for consultancy, events organizing, or hands-on multi-unit experience – you’ll find it all, right here. 
To keep your finger on the beating pulse of franchising, sign up to our newsletter at https://www.globalfranchisemagazine.com/, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook.
Ⓛ https://www.linkedin.com/company/global-franchise/
ⓣ https://twitter.com/globalfranmag
ⓕ https://www.facebook.com/globalfranchisemag/
This episode of the Global Franchise Podcast is brought to you by Fantastic Services, Goldstein Legal, Platinum Wave, Fishman PR, and Rev PR. To find out more about all of our sponsors, head over to https://www.globalfranchisemagazine.com/multi-unit-month. 

Capturing the soul of a brand, with Jon Taffer of Taffer’s Tavern

Urban sociologist Ray Oldenburg coined the idea of the ‘third place’. This means a social gathering hub and a nexus for human interaction – and it’s also the idea that Jon Taffer has built his emerging brand around: Taffer’s Tavern. 
Intended to be much more than just a restaurant, Taffer’s Tavern is touted as the ‘bar of the future’. And with its proprietary Taffer’s Safe Dining System, meticulously crafted interior, and technology-driven back-end, it’s easy to see why multi-unit investors are rushing to sign deals all across the States. 
On this episode of The Global Franchise Podcast, we sit down with Jon to truly understand his vision for this revolutionary – and possibly controversial – take on the dine-out concept. How do you reinvent a model that’s been in operation for hundreds of years? Tune in to find out. 
To keep your finger on the beating pulse of franchising, sign up to our newsletter at https://www.globalfranchisemagazine.com/, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook.
Ⓛ https://www.linkedin.com/company/global-franchise/
ⓣ https://twitter.com/globalfranmag
ⓕ https://www.facebook.com/globalfranchisemag/
This episode of the Global Franchise Podcast is brought to you by Scenthound, a unique wellness-focused dog grooming concept with exclusive franchise territories available in key U.S. markets. Learn more at http://scenthound.com/. 

Making eSport franchising accessible, with Jay Melamed of XP League

eSports are big business. By 2023, it’s predicted that the industry could see revenues of over $1.6bn, and venture capitalists have already invested almost three times that amount in numerous gaming-centric brands. The fact is that gaming has come a long way since the days of Pong – and franchising is starting to notice. 
Cue brands like XP League, which is using its ‘league-in-a-box’ model to make this digital arena more accessible than ever before. Jay Melamed, co-founder and CEO of the brand, believes that they could easily hit 100 locations before the end of 2021; despite XP League only launching in September of last year. And this goal is much more than just ambitious talk, as the brand has already grown to 34 locations across 15 U.S. states, with Canadian expansion on the horizon. 
On this episode of the Global Franchise Podcast, join us as we speak with Melamed about the topical appeal of eSports, the kind of franchisees that would be perfect for this emerging trend, and why you don’t need to be a gamer to make it big with this virtual gold rush.
To keep your finger on the beating pulse of franchising, sign up to our newsletter at https://www.globalfranchisemagazine.com/, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook.
Ⓛ https://www.linkedin.com/company/global-franchise/
ⓣ https://twitter.com/globalfranmag
ⓕ https://www.facebook.com/globalfranchisemag/
This episode of the Global Franchise Podcast is brought to you by Scenthound, a unique wellness-focused dog grooming concept with exclusive franchise territories available in key U.S. markets. Learn more at http://scenthound.com/. 

How fitness franchises can evolve with consumers, with Jon Cottam of Lift Brands

“The journey with the consumer should never stop,” says Jon Cottam, CEO, EMEA for Lift Brands. A strong sentiment, but how do you turn this into a tangible part of your franchise’s make-up? 
For Lift Brands, the trick is evolution. The pandemic hasn’t suddenly transformed its concepts like Snap Fitness and 9Round into entirely new endeavors – instead, it has allowed them to naturally evolve and incorporate the likes of wearables and digital experiences into operations. 
On this episode, we speak with Cottam about the wider Lift Brands portfolio, and really dig down into what makes a boutique brand like 9Round appealing in the increasingly competitive workout space. We also touch on the “elitist” feel that boutique concepts can sometimes possess, and how Lift Brands is doing everything it can to make fitness as welcoming as possible.
To keep your finger on the beating pulse of franchising, sign up to our newsletter at https://www.globalfranchisemagazine.com/, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook.
Ⓛ https://www.linkedin.com/company/global-franchise/
ⓣ https://twitter.com/globalfranmag
ⓕ https://www.facebook.com/globalfranchisemag/
This episode of the Global Franchise Podcast is brought to you by Scenthound, a unique wellness-focused dog grooming concept with exclusive franchise territories available in key U.S. markets. Learn more at http://scenthound.com/. 

The time is now to invest in flexible workspace franchises, with Andrea Pirrotti-Dranchak of Office Evolution

Remote working has become commonplace, but for some people, the company of their peers beats their cats or houseplants any day. That’s partly why flexible workspaces have been booming lately – it’s an industry that capitalizes on the times, and yet has been developed for several decades. 
Nobody knows this more than Andrea Pirrotti-Dranchak who, as chief marketing and development officer for Office Evolution, has been immersed in this space since the late ‘90s. But as the fixed office dies, how do franchisors like Office Evolution keep up with skyrocketing demand? 
On this episode, we take a step back to look at the origins of this burgeoning concept, track its evolution to the booming sector it is today, and peer into the future of the flexible working world. 
To keep your finger on the beating pulse of franchising, sign up to our newsletter at https://www.globalfranchisemagazine.com/, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook.
Ⓛ https://www.linkedin.com/company/global-franchise/
ⓣ https://twitter.com/globalfranmag
ⓕ https://www.facebook.com/globalfranchisemag/
This episode of the Global Franchise Podcast is brought to you by Scenthound, a unique wellness-focused dog grooming concept with exclusive franchise territories available in key U.S. markets. Learn more at http://scenthound.com/.